Gone are the days when reports and presentations entail uninteresting pie and bar graphs. These days, businesses enlist the help of designers to come up with ways to present information that will grab the interest of their target market. As more visual-focused networks increase, competition in between businesses depend on which has the capacity to master and utilize them to get their message across. One of the most excellent ways to do so is by using infographics.
What exactly are infographics? These are visualizations of information that communicate complex info in a simplified way for easy consumption by an audience. The human brain processes images faster than words, making this tool an efficient way to transmit info that will not be filtered out almost quickly. This is why firms should think about uploading to an infographics database to enhance their internet exposure.
Over the past 2 years, Google has noticed an 800 % increase in searches for infographics. This shouldn't come as a shock because majority of the info communicated and responded to by the human brain is visual information. Organizations and companies are beginning to recognize the efficiency of infographics as a marketing tool.
There are numerous methods to make sure that your infographic effectively reaches your target audience. With 540 infographics tweeted every hour, businesses have to make sure theirs is shareable in numerous social networking sites. Infographics that are easy to share in social media sites have been proven to increase the author's traffic by at least 12 %.
When businesses submit an infographic to a database, they have to ensure that complex information is illustrated effortlessly. The data should be relevant, unquestionable, and, most of all, interesting. The design should not get in the way of getting the message across. Like telling a story, there should be a clear beginning, middle, and end.
As the Internet caters to a distracted audience, it is necessary to catch their interest within the 8 seconds it takes for them to divert their attention elsewhere. By producing and uploading infographics, businesses will be able to increase the traffic to their sites. To learn more about the details above, head to wisegeek.org/what-is-infographics.htm.
Infographics Database-- How It Can Aid Your Business