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Organic Food Industry In India (2012-17)

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EXECUTIVE SUMMARY

India today is on the threshold of an organic revolution and Indian Organic Food industry though at a nascent stage, has experienced steadfast growth in past few years. The country’s budding organic food market is transforming into world’s fastest growing organic food market backed by a shift in consumer behavior and spending patterns.

Trends in the Industry
• Organic Food Stores
• New Varieties on offer
• Rising Investments
• Marketing Techniques

Organic Food Industry has been blossoming in India. The industry to which overseas demand/exports was oxygen to breathe will be experiencing a colossal change in the consumption pattern in times to come. With growing health awareness among the people coupled with rising disposable incomes and support from Indian government, organic food will surely secure a permanent place in Indian households. Evolving perception of organic food from being a luxury only for elite to a necessity will drive the domestic consumption. Also, overseas demand for Indian organic food will remain robust and continue to drive the industry to rare heights. Indian Organic Food industry currently pegged at USD 189 million in 2011 is stated to grow at a CAGR of ~45%, to reach USD 1733 million by 2017. http://www.bharatbook.com/food-market-research-reports/organic-food-industry-in-india-2012-17.html

SCOPE OF THE REPORT


• Indian Organic Food Industry at a glance
• Emerging trends in the industry like organic food stores, Rising investments, Marketing techniques etc
• Demand Supply scenario encompassing production, demand & export numbers and projections
• Factors driving growth, Issues & Challenges
• Government Regulations & Initiatives in Indian market
• Major players
• Forecasts

REASONS TO BUY

• To understand the various factors which are fuelling the growth and those which are/will be critical for the industry performance in the near term
• Comprehensive report covering all the aspects required to understand the industry performance and future prospects.
• The report elucidates the current market scenario of the industry and forecasts key parameters which helps to anticipate the industry performance

Table of Contents

1. OVERVIEW
1.1 CATEGORIZATION OF THE INDUSTRY
2. DEMAND-SUPPLY SCENARIO
3. INDUSTRY GROWTH DRIVERS
3.1 Rising Acreage
3.2 Healthy and Stylish!!
3.3 Need, not luxury!
3.4 Bolstering Exports
3.5 Increasing Shelf Space
4. EMERGING TRENDS IN THE INDUSTRY
4.1 Spreading Organic food stores
4.2 Rising Investments
4.3 Marketing Techniques
4.4 Escalating varieties on offer
5. GOVERNMENT REGULATIONS & INITIATIVES
6. SWOT ANALYSIS
6.1 STRENGTHS
6.1.1 Outsized young customer base
6.1.2 Favorable Climatic Conditions
6.1.3 Double benefits
6.2 WEAKNESS
6.2.1 Premium Pricing
6.2.2 Lack of awareness among farmers
6.3 OPPORTUNITIES
6.3.1 Rising Middle Class
6.3.2 Rising Modern retail
6.3.3 Rising Urban Drift
6.3.4 Surge in disposable incomes
6.4 THREATS
6.4.1 Substitutes
6.4.2 Competition
7. PORTERS 5 FORCES
7.1 Bargaining power of buyers
7.2 Bargaining power of suppliers
7.3 Threat of substitutes
7.4 Rivalry among existing players
7.5 Threat of new entrants
8. KEY PLAYERS
8.1 24 LETTER MANTRA
8.2 ORGANIC INDIA
8.3 ECOFARMS
8.4 CONSCIOUS FOOD
9. THE HERFINDAHL-HIRSCHMAN INDEX
10. INDUSTRY PERFORMANCE
11. FORECASTS & OUTLOOK
12. ANNEXURE

For more information kindly visit :
Organic Food Industry In India (2012-17)

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