A work of art can be represented in various forms along with different mediums. For example, a sculpture, a canvas or an installation are all conceptualized, as well as created by artists. Any kind of artwork is, basically, an expression of the mind and the inner psyche of an artist. Expression of thought, for any creative genius, is often an expression of happiness and joy. However, such an expression has to have some kind of commercial viability as well. Life cannot only be defined by abstract elements alone. It has to have certain touch of materialistic aspect in order to survive in the contemporary world of ours. Life of almost every human individual carries the elements of struggle. Nevertheless, for an artist, perhaps, the elements of struggle are present in much higher degrees. An artist has to chip in severe efforts to find a place of recognition in the society. Once this recognition and acceptance comes, life becomes unimaginably smooth and easy for the individual in question. Unfortunately, it takes almost an entire lifetime to acquire this fame and acceptance. More importantly, it is not that everyone gets the touch of fame and acceptance so mentioned in one’s lifetime. However, with advent of the internet, things have become somewhat easier for this struggling and creative community. There is countless number of online art galleries, which have come into existence. Professional artists have – on the other hand – formed online communities. Such a step proves effective for both survival and grooming of the young and talented artists.
The online galleries make extensive use of digital technology to reach out to their potential customer base. In order to provide their clientele with a glimpse of the work that the gallery can provide, sample artworks are scanned and the copies are uploaded on the websites. Most often, the artistic expressions are customized according to the requests of the customers. This process of easy interaction between the artists and their patrons prove effective in understanding each other’s requirements and priorities. Most importantly, this aspect of online art sale enables anyone easily, to reach out to the global customer base, breaking all geographical peripheries. There is one negative aspect of this way of art trading. An artist has to spend much time in building up bonding and network with fellow artists and clients. Making contacts is a crucial aspect in this profession. However, these factors do take up substantial non-productive time.
In fact, commercial success of this overall aspect can be ascertained by a single fact. Many painters are playing the dual role, including that of an art broker, as well. Paintings and artwork have a striking appeal in the human society since the onset of history. This trend is – thankfully – continuing even to this day. Paintings for sale have a consistent demand in the market. This business has exposure to the global platform. As such, clientele involved in this is really huge, covering a sprawling periphery. This latest development proves beneficial in ways more than one.
William Bakker, author of this article, is a renowned commercial artist, who draws paintings for sale in the festivals as well as he prefers to draw art for sale in the market too.
Paintings for Sale Helping Young Artists to Survive