The game theory is the study of making wise decisions usually in the field of economics and politics. As the name implies, the “players” try to come up with a sound decision by making a game out of it. But the concept isn’t exclusive to deciding on budget cuts and passing laws, as car buyers can use this theory to their benefit as well.
Bruce Bueno de Mesquita, political scientist and professor at New York University, is the man behind this idea. All you need to pull this off is a phone and a list of numbers for car dealers within a specific range. You may spend a lot of your time dialing, but this way you can effectively narrow down your choices. Plus, you save the trouble of going from one dealership to another.
It can work this way: you call a dealership and tell them that you’re in the market for an affordable car for the right price. If the dealership asks you to visit the lot to give you the best price, don’t bite as it’s actually unnecessary. If they decide to give you the price, don’t stop there; thank the dealership and call another one because now you have a basis for comparison.
Upon getting in touch with a second dealership, you need to find out if their best price can beat the one given by the first dealer by at least $50. Of course you also have to make sure that the price is inclusive of taxes and other fees. When you visit the Ford dealership Oakville car buyers rely on that won your “game,” you only have to seal the deal and then you can drive off with your new car.
His idea may have its share of detractors, but Mesquita claims it’s effective if you want to save big bucks. Just ask the news reporter who was once a critic, but managed to save around 2,500 Euros ($3,049 Canadian) for his purchase. So if you’re in the market for cars Oakviille dealers are offering, you may want to take this professor’s suggestion.
Simply put, your phone can be your best friend when hunting for best car prices. For more information on the game theory, you can check out Mesquita’s video, complete with the transcript, at BigThink.com. Start calling Ford dealerships Oakville locals recommend once you’re ready.
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