With more and more users switching from their personal computers, it has become essential for companies to choose fresh and innovative options to suit the latest trends. As many reports have highlighted, a constant increase is noted in the number of people using mobile devices to access the web, obtain information, and stay connected with their loved ones.
So each company, nowadays, has to launch robust mobile apps to target the huge base on smartphone, tablet, and other mobile device users. Based on the needs and objectives of a business, it has options to launch specialized mobile apps to target its customers, employees or business partners. Along with the business-to-consumer (B2C) apps, a company can also launch the business-to-employee (B2E) or business-to-business (B2B) apps.
Regardless of the target audience, you have to ensure that the enterprise mobile app offers unique features while meeting the latest industry trends. In addition to the cost of developing and maintaining the app, you must concentrate on its quality and security features. While planning and developing the mobile app, it is important to consider certain points to ensure that it meets the software quality standards of your enterprise over a longer period of time.
Deciding the Right Mobile Platform
A modern user has options to choose from several mobile platforms. So a company has to design its mobile apps for a number of popular mobile operating systems. However, the Mobile app development project may become more expensive and complex, as you have to use different programming languages and tools. Also, the apps must be developed and launched within a few weeks to beat the competitors. You must deploy individual teams to develop apps for each mobile platform, and meet higher quality standards.
Developing a Robust Mobile App
The mobile device users can choose from a wide range of free and paid apps. So they always look for high quality apps with advanced features and eye-catchy designs. As the enterprise app will represent your company, it becomes more important to choose the design and features that keep the users engaged and covert them into loyal customers. Along with launching the app, you must upgrade it on a regular basis to encourage the users to access the app frequently. You must remember that the user experience will have a direct impact on the growth, revenues and profits of your business.
Seamless Integration with the Back-end Systems
The popularity of a mobile app often depends on its seamless integration with the back-end database and systems. The integration also decides how information and content are delivered to the user. Your budget may not allow you to set up independent back-end databases and services for the mobile apps. So you must evaluate and modify your existing back-end system to work in sync with several mobile apps. It is also important to develop the right programmable interfaces that facilitate communication between the app and back-end systems. Also, the integration must be tested regularly to ensure a better and improved user experience.
Addressing the Privacy and Security Issues
The constant increase in the number of incidents related to mobile device frauds and scams has affected the popularity of mobile apps negatively. Many users, nowadays, are skeptical about installing new apps launched by comparatively unknown developers. Most of the operating systems are designed with advanced security features. Also, each app has to go through a comprehensive screening and reviewing process by the mobile platform owners. But you must address the privacy and security concerns of the users properly to gain the trust of the users, and convince them to download and access your mobile enterprise app regularly.
Overcoming Time and Budgetary Constraints
In comparison to traditional desktop applications, the mobile apps are developed within a shorter span of time. The mobile apps are required to be launched and developed within a few weeks. Also, the ongoing recessional phase of the economy has compelled many companies to develop mobile apps on a stipulated budget. So the team has to meet the schedules without compromising on the quality of the mobile app. It is also a good idea to manage the project through a manager who can manage software life cycles through dynamic and agile project management techniques.
If your company has prior experience in developing enterprise apps, the new mobile app can be developed without putting any extra time. But you must test each feature and specification of the app to ensure that it meets the high software quality standards of your organization.
Are Your Mobile Apps Really Meeting Your Software Quality ?