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Oral Care in Sweden

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Oral care in Sweden increased in value by 2% during 2012, rising to SEK1,524 million. Oral care recorded positive growth throughout almost the entire review period as a 3% current value CAGR was recorded in the category.

Euromonitor International's Oral Care in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop

Table of  Contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2007-2012
Table 2 Sales of Oral Care by Category: % Value Growth 2007-2012
Table 3 Sales of Toothbrushes by Category: Value 2007-2012
Table 4 Sales of Toothbrushes by Category: % Value Growth 2007-2012
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2008-2012
Table 6 Oral Care NBO Company Shares by Value 2008-2012
Table 7 Oral Care LBN Brand Shares by Value 2009-2012
Table 8 Toothpaste LBN Brand Shares by Value 2009-2012
Table 9 Mouthwashes/Dental Rinses LBN Brand Shares by Value 2009-2012
Table 10 Forecast Sales of Oral Care by Category: Value 2012-2017
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2012-2017
Table 12 Forecast Sales of Toothbrushes by Category: Value 2012-2017
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2012-2017
Table 14 Sales of Manual Toothbrushes by Type: % Value Analysis 2007-2012
Cederroth Ab in Beauty and Personal Care (sweden)
Strategic Direction
Key Facts
Summary 1 Cederroth AB: Key Facts
Summary 2 Cederroth AB: Operational Indicators
Company Background
Production
Summary 3 Cederroth AB: Production Statistics 2012
Competitive Positioning
Summary 4 Cederroth AB: Competitive Position 2012
Executive Summary
Sales of Bpc Products Perform Positively in 2012
Consumer Interest in Natural and Organic Beauty and Personal Care Products Increases
International Companies Lead Beauty and Personal Care Products Sales
the Internet Distribution Channel Gaining Popularity
the Beauty and Personal Care Industry Is Expected To Grow Slowly
Key Trends and Developments
Economic Instability Does Not Drive Away Bpc Consumers in 2012
Broader Distribution for Beauty and Personal Care Products
Demand Remains Strong for Organic and Natural Products
the Popularity of Private Label Beauty and Personal Care Products Increases
the Popularity of the Internet Increases for Advertising, Selling and Shopping
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2007-2012
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
Table 17 Sales of Premium Cosmetics by Category: Value 2007-2012
Table 18 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
Table 19 Beauty and Personal Care GBO Company Shares by Value 2008-2012
Table 20 Beauty and Personal Care NBO Company Shares by Value 2008-2012
Table 21 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
Table 22 Penetration of Private Label in Beauty and Personal Care by Category: % Value Analysis 2007-2012
Table 23 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
Table 24 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 27 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
Table 28 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017
Sources
Summary 5 Research Sources


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