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Bakery Industry In India - Swot Analysis

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Bakery industry in India today has an important place in the industrial map of the country. Bakery products are an item of mass consumption in view of its low price and high nutrient value. With rapid growth and changing eating habits of people, bakery products have gained popularity among masses. http://www.bharatbook.com/market-research-reports/food-market-research-report/bakery-industry-in-india-swot-analysis.html

The bakery industry has achieved third position in generating revenue among the processed food sector. The first and second segments are the wheat flour processing and fruits and vegetables processing. The market size for the sector is pegged at US$ 4.7 billion in 2010 and is expected reach US $ 7.6 billion by 2015.

SCOPE OF THE REPORT

• Industry at a glance
• Contains a study of the major internal and external factors affecting the industry in the form of a SWOT framework

REASONS TO BUY

• Gain insight into the industry in terms of the opportunities and threats that will augment and restrict its growth
• Get knowledge about the forte of the industry which will help it to ride in the lead

OVERVIEW
SWOT ANALYSIS
STRENGTHS
1. Abundant raw material
2. Part of a bigger pie
3. Low Capital Requirements

WEAKNESS
1. Large share of un-organized players
2. Dependence on one major raw material
3. Sensitive to commodity price fluctuations
4. Fragmented Cold Chain Supply

OPPORTUNITIES
1. Food Retailing in India
2. Growing Consumption of biscuits
3. Bakery potential in Rural India
4. Expanding attractiveness of coffee bars
5. Bakery Café
6. Exploding Middle class

THREATS
1. Rising Prices
2. Technology Up gradation
3. Scarcity of Skilled Human Resource

TABLE OF FIGURES AND TABLES

Figure 1 Top wheat producing countries in the world
Figure 2 Wheat production in India (2000-11)
Figure 3 Food Industry In India (2004-15E)
Figure 4 Wheat price movement INR
Figure 5 Sugar price trend (INR/Quintal)
Figure 6 Per Capita consumption of biscuits (2005-10)
Figure 7 Penetration of biscuits in India
Figure 8 Penetration growth of biscuits over 4 years
Figure 9 Number of middle class households (In Millions, 2011-2026E)
Figure 10 Food inflation and overall inflation

For more information kindly visit :
Bakery Industry In India - Swot Analysis

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