The Mitsubishi FTO was a car that was launched by Mitsubishi, as a car for Japan market only but later considering the sales of the car in Grey Market, lead to the change of strategy to sell the car throughout globe.
Here we will analyze the features that made Used Mitsubishi FTO win heart of global customer.
Specialization in Body Style:
The Used Mitsubishi FTO came in 2 door Coupe version only, specializing in a specific type of Sports Body car, this lead to more specific target market chunk identification for the car. The stylish body gave the further advantage of being a car of class.
The face-lift versions built in 1997 to 2001 had change in Front Bumper. This enables greater air intake and deeper front spoiler facilitating better performance of the car. The HID headlights with unique styled color seats were another plus point.
Features of Used Mitsubishi FTO
The features of this car included a rear and side logo design along with reflector panel logo as FTO, Four piece Aero Spoiler, a 6 brake pipes emerging alloy black with unique alloy wheels, in dashboard Air Bags with Anti-lock Braking System and Traction Control System to maximize safety factor.
Colors of Body Work
In order to make sure that Used Mitsubishi FTO stands out from crowd distinguishing colors were introduced. The flame red, burgundy red, dark red were three shades in Red color; Green had forest green and dark green body available, while Blue shades included navy blue color, electric blue and mid night blue to make the car different even on road. The two tone unique mixes aside from one tone also made Used Mitsubishi FTO carve it niche, while the silver, yellow and black body further gave option to customer going for a bit sober touch with sporty look intact.
Specialization in Transmissions
The 5 speed manual and 4/5 speed semi automatic transmission was used in Used Mitsubishi FTO, when automatic cars were gaining ground. The reason of not launching an automatic transmission used Mitsubishi FTO was because the car specifically on those using it for motor sports. The customer chunk to who strong grip on road with efficient twist and turns is more important than a car without human intervention.
The Used Mitsubishi FTO won a number of awards in Japan, but has fan following across globe including New Zealand, Ireland and United Kingdom.
Used Mitsubishi FTO- Made for Japan, Sold in Globe